As humans we use our sense of sight, hearing, smell or touch to experience the world. With the democratization of technology, brands are realizing that a unique experience is the key to business success and growth. In order to have an emotional connect, loyalty and complete engagement, brands must create multi-sensory experiences.
— Read on www.businessinsider.in/creative-technology-is-key-for-connecting-the-next-billion/articleshow/46946247.cms